IQ TV

For this blog post I decided to post a logo that I found in the book, The Secret Life of Logos that I found at the Parkland Library. The book features many logos designs from how the designs start to the final decision. The reason I chose this one for IQ TV is because I think it is very clever and the designer also got very lucky. The book had many concepts that the designer approached but leaned more towards the upper left design. I think that the fact that he uses an I and a Q to add emphasis to the eye is very unique.

Bai Drink

     For this weeks blog post I decided to post about a product packaging that I found at Arcola's gas station, Phillips 66. I was searching for something new to drink and decided on purchasing this product because of its design. I turned out enjoying the drink a lot and have since then bought different flavors. This is a design for their flavor Antioxidant Cocofusion. The reason the design caught my attention is because of the use of space and the simple modern layout. 

After searching online on the Bai Drinks website for other products, I came across this design for another one of their coconut drinks which I found to be very creative. The design is for an unlimited castaway edition to the same coconut drink. The design uses a coconut to convey a sailboat and uses the sailboats mast and mainsail to add creative type.